【引言 / Information】
想拓展事業至新興市場嗎？當我們決定要擴展業務，需要優先考量哪些事情？需要與哪些人對話？又該詢問什麼樣的問題呢？在2019 Taipei Startup Week，Mozilla （美商謀智）將分享近年在東南亞新興市場的洞察與策略，希望透過經驗傳承，協助台灣產業與國際接軌，增加未來商業合作機會。誠摯邀請您共襄盛舉！
How to expand to a foreign market? What do you need to consider before expanding to an international market? Who are the people you should talk to? What are the questions you need to ask? In this session, we have speakers from around the world to share with you the insights, tips and strategies that helps you to expand internationally.
【時間 / Time】
2019-12-09 (Ｍon) 14:00 ~ 17:00
【地點 / Location】
TTA台灣科技新創基地 三樓主舞台 (台北市松山區南京東路4段2號3樓)
3F Mainstage, Taiwan Tech Arena, No. 2號, Section 4, Nanjing East Road, Songshan District 105, Taipei City, Taiwan
【議程 / Schedule】
14:00 - 14:15 Mozilla及產品的最新動態 / Introduction of Mozilla - New Product Announcement
Speaker: Stan Leong, Vice President & General Manager of Emerging Markets, Mozilla
14:15 - 14:35 建立與新創的共榮圈 / Why We Need Startups And The Reverse
Speaker: Diane Tate, Sr Staff Project Manager, Mozilla
14:40 - 15:00 如何在東南亞市場實踐創新？ / How to Localise your startup in the Southeast Asian Market
Speaker(s): Amy Huang, Senior User Experience Researcher, Mozilla
Ivonne Chen, Senior User Experience Researcher, Mozilla
15:00 - 16:00 分組討論 / Regional Breakout Session
* 主題一 ：前進中國市場前，你必須瞭解的幾件事
Topic 1: What You Need to Know Before Expanding Your Business to China
Speaker: Dieter Vanonckelen, Founder of Chengdu-Expat
* 主題二：在中國市場拓展人脈的最佳實踐
Topic 2: Best Practices of How To Grow Your Network In China
Speaker: Cola Chow, Facilitator of Startup Weekend Guangzhou
* 主題三：南亞及中亞市場的經營策略與秘訣
Topic 3: The Dos and Don’ts of Doing Business in South & Central Asia Market
Speaker: Anurag Maloo, Regional Manager of Techstars
16:00 - 17:00 Global South Tech 座談時間 / Global South Tech Panel
Global South Tech (GST) 是一個跨國組織，主要任務是協助科技社群的發展，連接新創、企業、投資人等新創生態圈，期許透過科技與新創的結合，解決發展中國家的各種社會議題。透過與GST的對談，將有助於推展新創事業的國際化。
No matter where your startup is based or how big your local market, there’s a whole world out there with billions of potential clients and users. Expanding your startup internationally is the logical next step when a startup is successful at home. But expanding internationally comes with enormous challenges. Let’s listen to the lessons and stories of taking your startup global
