主題│時尚與潮流 行銷Z世代的時尚語言
時間│2018年12月8日 (六) 15:30 – 17:00
地點│臺灣戲曲中心
台灣音樂館B1視聽室 *因場地名額限制，需登記報名
講師│Octavia Pendrill Adams，英國時尚購物網站Depop藝術總監
介紹│
在英國當紅時尚購物網站Depop擔任藝術總監的Octavia，先是在英國UCLAN主修時裝品牌，後來於中央聖馬丁藝術與設計學院主攻藝術指導，她用了短短5年時間，將Depop一個時尚與生活結合的購物平台，從過去的10萬用戶，擴展到如今的1000萬人的人潮，創新的風格、吸人眼球的網站，都是Depop如今影響著時尚潮流的關鍵。
Depop大部分客戶平均年齡不到25歲，Octavia以她擅長的品牌打造和創意行銷，讓英國和美國的年輕人始終人手不離此網站。Octavia認為，我們正創造一個平台，讓年輕人們能接觸世界上最獨特的商品，也能讓商家各自擁有經濟獨立的市場。
活動資訊｜
臺北時裝週官網：www.tpefw.com
臺北時裝週Facebook：www.facebook.com/taipeifashionweekss19
聯絡email：taipeifashionweek@gmail.com
※免費場次，因名額有限，敬請網路預先報名。
※主辦單位保留活動變更之權利
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Topic_ Becoming a part of youth culture
& marketing to Gen Z.
Date & Time_ Saturday, Dec. 8th
2018, 15:30 – 17:00
Location_ Taiwan Traditional Theatre Center,
Taiwan Music Institute, Lecture Room (B1)
Speaker_ Octavia Pendrill Adams, Art Direction
of Depop
Introduction_
Octavia Pendrill Adams Studied in United Kingdom and majored in Fashion Branding at UCLAN then went on to study Art Direction at Central Saint Martins.
Octavia is currently Art Director of Depop, a global social marketplace focused in fashion & lifestyle with over 10 million users, most of them under 25. She has created marketing content for Depop for the last 5 years growing the community from 100 thousand users to the 10 Million today and keeping Depop at the forefront of young people in the UK and US markets with creative strategy and content. It’s key that Depop’s original vision - empowering creative minds - is always upheld. We are building a platform for creative people to discover the world's most unique items whilst allowing sellers to be financially independent.
